Advertising

Six key mindsets for effective problem-solving in uncertain times

By Zion Rufus  In times of great uncertainty, the ability to solve complex problems...

MultiChoice diversifies into fintech through Moment

By Kingsley Odii Africa’s leading entertainment company, MultiChoice Group,...

Lull in global Ad Spend Growth in 2023 – Dentsu Report

Joseph Ekeng A recent report by Dentsu, titled "Global Ad Spend Forecasts," has...

Unilever strengthens core teams with leadership restructure

By Felicia Nwosu Global fast moving consumer goods company, Unilever, is set to...

Tech pros weigh in on dangers of Artificial intelligence

By Abimbola Mohammed The growing concern about the safety of artificial intelligence...

2023 Podcast market valued at USD 23.63b – Report

By Ibidunni Banjoko A report by Grand view research, one of the world’s largest...

Mercedes Benz appoints new CMO

By Kingsley Odii Melody Lee has been named as the new Chief Marketing Officer...

Nickelodeon introduces new brand refresh

By Kingsley Odii Nickelodeon, the popular children's television network, has unveiled...

Emotional capital as engagement currency: The Davido example

By Felicia Nwosu It is not news that brand owners, music artistes inclusive, in...

MARKETING EDGE set to hold 2nd Quarterly Virtual Summit

By Felicia Nwosu Leading marketing and advertising magazine, MARKETING EDGE has...