MARKETING EDGE on TV hosts Ozone Mbanefo tomorrow

By Felicia Nwosu

MARKETING EDGE on TV, the leading advertising and brand-centric television programme, will this Wednesday host Ozoemena Mbanefo, the Founder of Oxygen Academy, popularly known as 02, Nigeria’s foremost ad school of brands and marketing communications.

The foremost TV programme will be airing on Wednesday on TVC News, Channel 418 at 12:30 pm and on WAP TV at 8pm, with a repeat broadcast on WAP TV on Thursday at 9.30am.

MARKETING EDGE ONTV comes in three segments namely; brands news, brand in focus and industry conversation. It’s uniquely packaged to encompass industry gist, developments, and insightful conversation aimed to expand the frontiers of the marketing and advertising business in Nigeria and around the world.

This week on the programme, the provost of the renowned and prestigious advertising academy will be giving his assessment of the industry and will also be highlighting the recently signed partnership with the Advertising Regulatory Council of Nigeria, ARCON.

Ozone, as he is fondly called by all, is a renowned brand builder who is passionate about brands and in creating compelling marketing campaign that deepens consumers experience with the brand.

The advertising icon in his pursuit for advertising excellence has continued to support the industry by churning out a generation of advertising professionals, thereby placing the industry on the global stage.

Having worked with leading advertising powerhouses like LTC/JWT, Insight Communications (now Insight Publicis), DDB Lagos, TBWA/Concept, Bate Cosse, and 141Worldwide (now NITRO 121), he has effectively honed his competencies to achieve an enviable position in the Nigerian IMC space.

The cerebral professional has worked on local and multinational brands like Fanta, Limca, Goldspot, Eva table water, Calypso coconut liquor, Shell, UBA, WEMA BANK, Knorr cubes, Close up, Lux Lipton, NB Plc corporate, Ecobank, Legend Extra Stout, Diamond Bank, LG Electronics, Sony Electronics, Conoil, Fidelity Bank, Glo, MTN, Etisalat (now 9Mobile), FSDH, Indomie, DStv, MultiChoice, British American Tobacco, Cadbury corporate, TomTom, Cadbury Bournvita, to mention a few.

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