MARKETING EDGE on TV hosts Idorenyen Enang tomorrow
By Oghale Mafuru
Leading brand-centric, advertising, and marketing television program MARKETING EDGE on TV is set to host the president of the National Institute of Marketing of Nigeria NIMN and CEO of Corporate Shepherds Limited, Mr. Idorenyen Enang tomorrow on TVC News Dstv channel 418 at 12:30 pm.
Mr. Idorenyen Enang who is an astute marketing professional who has honed his skills through decades of experience working with different multi-national brands will be featured in the industry conversation segment of the program where he will speak on efforts made to reposition the marketing profession in the last eleven months.
Enang, who is a Business and Leadership Coach, and a Fellow of the Institute was a former president of the Advertisers Association of Nigeria, ADVAN and has also served on the Executive Committee of the World Federation of Advertisers as Regional Vice President for Africa, alongside other global CMOs and CEOs.
Enang, a distinguished marketing practitioner armed with a master’s degree in advertising has worked for various well-known multinational companies on the African continent occupying senior executive management positions in the last three decades. He began his career with Elf Nigeria as an assistant cost controller and from there he went to Guinness where he was responsible for Brand Management and Market Research.
His successful career also saw him work with the beverage giant, Coca-Cola where he worked in various capacities in the Coca-Cola franchise such as Division Marketing Manager, Kenya, General Manager, East, and Central Africa Region, and Chief of Staff to the franchise Equatorial Guinean President.
Enang has also had a stint with Cadbury Nigeria where he was Commercial Director (Marketing and Sales Division) and with Samsung Electronics where he served as Managing Director for Nigeria. He was the managing Director, L’Oreal, a French cosmetics and Beauty Company’s operation in Central and West Africa before setting up Corporate Shepherds.
Spanning over thirty years, Enang’s corporate journey reflected and proven demonstrable expertise in driving organisational turnaround and growth.
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