MARKETING EDGE gathers top corporate leaders for Quarterly Virtual Summit this Friday

Cutting across industries and academic backgrounds, MARKETING EDGE quarterly virtual summit, slated for Friday, June 25 has pooled together a host of highly cerebral professionals and entrepreneurs in the industry to dissect the issues: “Winning in the digital economy: The Purpose Question and How to Win Reluctant Consumers”, and “Digital Advertising Versus Traditional Media; the Conversion Rate Challenge”.

The outstanding professionals are: Feyi Olubodun, Founder and Managing Partner, Open Squares Africa – Lead Discussant; Franklin Ozekhome, Strategy and Planning Director, Insight Publicis; Sherif Lanre Akinpelu, Strategy Lead, SPV Communications; Emeka Obia, Lead, Strategy and Planning, Leo Burnett; Ofureh Odigue, Head, Strategy & Digital Transformation, Webcoupers; Adedeji Adeleke, leads planning and strategy, Noah’s Ark; Adenike Omojokun, Account Director, Terragon; Akin Adeoya, Chief Executive Officer MarketingMix & Company as the Coordinator;

Other panelists for the summit include: Ajayi Eyitayo, Business Lead, Digital, mediaReach OMD; Dayo Adefila, Head, Digital Marketing Africa, PZ Cussons; Dotun Babatunde. Head of Digital Marketing, Olam Nigeria; Ose Osundeko, Group Head, Digital Marketing, Fidelity Bank PLC- Lead Discussant; Damilola Abodunrin, Business Lead, iProspect; Temitayo Ige, Brand Manager- Digital (Central, East & West Africa), Beiersdor; Omokehinde Thomas- Lead Digital Business, The REDWOLF Company; Dolapo Ogunbambo , Director, Strategy and Innovation Starcom Media Perspectives and Promise Oduh, Business Director OMD – Coordinator.

The eminent professionals and thought leaders are expected to provide insights on the themes: “Winning in the digital economy: The Purpose Question and How to Win Reluctant Consumers”, and “Digital Advertising Versus Traditional Media; the Conversion Rate Challenge”.

This initiative aims to address issues that affect the core of the industry, as well as expand the frontiers of advertising and marketing knowledge in the IMC sector.

MARKETING EDGE Publications is known and respected for its dogged determination to continuously and consistently expand the frontiers of advertising & marketing knowledge in the Nigerian and global marketing communications industry.

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