Nigeria’s Minister of Information and National Orientation, Mohammed Idris, fnipr, has called on Public Relations Professionals to play a pivotal role in shaping and projecting the country’s rising economic profile to the world.

Speaking at the 2025 Nigeria Public Relations Week (NPRW) in Uyo, Akwa Ibom State, Alhaji Idris emphasized the significance of effective communication in driving Nigeria’s economic growth.

“Permit me to posit, with every iota of conviction, that the Renewed Hope Agenda is steadfastly paving the way for Nigeria’s economic renaissance, and it is for us as public relations professionals to match the moment by strategically deploying our persuasive, values-driven and inclusive communication mechanisms in galvanizing our population, home and abroad, to participate in the reawakening of an economic giant.”

The Minister highlighted the progress made under President Tinubu’s administration, citing landmark developments such as N2.5 trillion worth of road infrastructure projects, the creation of new ministries for regional development and livestock, and the launch of NELFUND, which has benefited over 300,000 Nigerian students. Idris noted that these initiatives demonstrate the government’s commitment to accelerating regional economic growth, unlocking agricultural opportunities, and investing in human capital.

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“Nigeria is on the rise. Nigeria has attracted over $50 billion in new foreign direct investment commitments, diaspora remittances are at $21.9 billion, and Nollywood contributed over ₦730 billion to GDP. These are not just statistics. They are stories waiting to be told effectively, professionally, and patriotically,” he noted.

The information Minister reiterated his ministry’s commitment to strategic and coordinated national messaging through the newly-conceived National Strategic Communication Framework (NSCF). By harnessing the power of public relations, Nigeria can effectively communicate its economic narrative and attract investment, driving growth and development.

As the country continues to navigate its economic landscape, the role of Public Relations Professionals will be crucial in shaping the narrative and promoting a positive image of Nigeria. With their expertise and strategic communication skills, they can help drive Nigeria’s economic renaissance and promote the country’s interests globally.

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