Elev8’s Lekki Gateway offers 1m eyeballs to advertisers
Elev8Media Advertising Ltd, the dynamic Lagos-based marketing services agency, has further opened up Lekki to advertisers by launching a unique board, the Lekki Gateway. ‘The Lekki Gateway’, strategically located at the first gate entrance of Lekki Phase 1, is viewed by more than 500, 000 people daily thus capable of offering at least one million eyeballs daily to advertisers.
In a release by the marketing services agency, Funmilade Alalade, the company’s CEO, said: “This exquisite portrait billboard named Lekki Gateway leads to the eyes and hearts of over 500,000 daily commuters of Lekki Phase 1 residents and visitors and is the master influencer of their actions.”
Addressing advertisers and brand managers about the unique value proposition of the Lekki Gateway, he said that “to capture the heart of your target audience, you have to go through a gate – the mind, a very powerful asset. The mind is the gateway to our hearts, the key decision-maker, and the master influencer of all thoughts, emotions, and actions”.
Elev8 has been pushing the frontiers in outdoor advertising and this latest addition bears testimony to the creativity and innovativeness that characterises the company’s offerings.
“In growth, we learn to make smarter choices. We ultimately learn that the best way to stay ahead is not always by worrying about the next event, but by setting goals and positioning ourselves for the right opportunity to capture the heart of our target audience.
“Just as our heart determines how we function, our mind determines our next course of action. With the right mindset, growth is inevitable,” Alalade affirmed.
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