News

UBA signs Wizkid as Brand Ambassador

UBA, Africa's best and most resilient banking group with operations in 20 African...

Appoint professionals to handle your communications, Insight Redefini boss tells FG

The Federal Government has been advised on the need to appoint well groomed professionals...

Coca-Cola dramatises memories of the adventures of giant tongues

Coca-Cola wants its customers to think back to the moments and memories they associate...

Mobile ad fraud took a $2.3bn toll on marketers in the first half of 2019

 The true cost of mobile ad fraud over the first half of the year has been calculated...

GE forum identifies multinationals, SMEs as drivers of innovation

The President and CEO, GE Africa, Farid Fezoua has identified Innovation and Technology...

MTN records N469 billion revenue on Airtime, Data, SMS

Telecoms Industry giant, MTN Nigeria has disclosed it recorded a total of N469.4...

APCON holds digital/social media marketing seminar

Advertising Practitioners Council of Nigeria (APCON) has held its 'Digital/Social...

MIPAN President urges operators to ‘open up’ to foreign investments inflow

Advertising Agency operators in Nigeria’s Integrated Marketing Communications (IMC)...

Unilever sees ‘significant step-up’ in effectiveness in shift to data-driven marketing

Unilever has credited its shift to a more data-driven marketing approach for a “significant...

Views by Expatriate Marketer on Nigeria

Nigeria, at various fora at home and abroad, has differently been described. While...