Category: News

Hi-impact TV leads digital switch-over revolution in broadcast sector

The much talked about switch-over in the competitive and highly fragmented Nigeria...

APCON denounces indecent and offensive mobile advertisement

The Advertising Practitioners Council of Nigeria (APCON) has noted with disgust,...

Capri-Sun introduces new 100ml pouch size to satisfy customer demands

At a retail price of N50, Capri-Sun, the favourite fruit drink of children...

Zenith Bank launches high interest-yielding savings account

One of Nigeria’s leading financial institutions, Zenith Bank Plc, has introduced...

Content is key in digital communication

In Naijalan, getting people to notice you is described as a difficult job because...

NIMN goes tough on “Quacks”, moves to enforce Marketing Act

The National Institute of Marketing of Nigeria (NIMN) have declared its resolve to...

Volkswagen and Ford agree to share electric and self-driving vehicle technology

As legacy automotive companies prepare for the fast-approaching future of electric...

How our Mindset can Determine our Financial and Social Status

Some time ago, one of my neighbours told me about a motivational video called “The...

How Personalization Can Spark Customer Loyalty

Last year, I had to buy a couple pairs of shoes. As I was checking out, the cashier...

UBA rewards 20 customers with N30million each in its ‘Wise Savers’ promo

As part of efforts to appreciate its customers and encourage a savings culture in...