Category: News

Strategy in data collection is just as important as implementation— Lanre Basamta

By Zion Rufus As it currently sits, for individuals, governments, marketing, advertising,...

MARKETING EDGE on TV hosts Kellogg Tolaram’ s Adenike Owolabi this Wednesday on TVC News DStv Channel 418 at 12:30 PM

By Oghale Mafuru Foremost marketing and advertising television program, MARKETING...

AAAN partners UN-stereotype Alliance to dismantle harmful stereotypes in local ad industry

By Felicia Nwosu In a bid to build an advertising ecosystem devoid of gender bias...

IMC experts call for mental health inclusivity amidst new COVID-19 variant

By Oghale Mafuru The impact of the global Covid-19 pandemic has been very devastating,...

NNPC wins global award for oil, gas reforms

The Nigerian National Petroleum Company (NNPC) Limited has won an award as the overall...

Titan Trust Bank takes over Union Bank

By Dele Ojo Titan Trust Bank the newest national commercial bank in Nigeria, which...

Crocs offers $2.5 billion for Italian brand, Heydude

Crocs Inc., the comfortable rubber footwear company has offered $2.5 billion for...

Thai, Austrian alliance buys Selfridges for $5 billion

Ownership of Selfridges, the luxury British store chain, has changed from the Canadian...

Nigeria’s edtech startup lands $1.6M expansion funding

Teesas, a Nigerian edtech startup company has secured a $1.6 million pre-seed funding...

Global outdoor advertising market to hit US$58.80 billion in 2025

The global outdoor advertising market value is forecasted to reach US$58.80 billion...