News

2022 so far, its prospects and challenges for brands and agencies

By Zion Rufus 2022, so far, has witnessed a fair share of ups, an unprecedented...

Audi appoints Ogilvy as new creative & strategic agency partner

By Abimbola Mohammed Ogilvy has been selected by Audi of America as its new creative...

Publicis strengthens solution architecture with Scott Hagedorn

Scott Hagedorn, former Omnicom Media Group CEO has been tapped by Publicis Groupe...

Real estate grew by 10.84% in Q1 2022 – NBS

By Abimbola Mohammed The National Bureau of Statistic (NBS) has released the 2022...

AfDB approves $1.5bn facility to support agriculture

To wage war against hunger ahead of the imminent food crisis which is rearing its...

Starbucks finally exits Russia

Starbucks, the coffee company has finally decided to exit the Russian market and...

Why storytelling should be a priority for marketers- Experts

By Zion Rufus Storytelling has evolved beyond “just marketing” as it now sits...

Pandemic raises 573 billionaires, deepens poverty gulf says report

The Pandemic raises the number of global billionaires by 573, from 2095 in 2022 to...

EXMAN holds Valuethon 1.0 today

By Felicia Nwosu The Experiential Marketers Association of Nigeria, EXMAN, has...

Pitcher Festival kicks off 2022 Awards, releases shortlist

The 2022 Pitcher Festival of Creativity has started with the release of the Pitcher...