News

Sanwo-Olu calls on private sector to invest in end-to-end waste conversion

By Ibidunni Banjoko The governor of Lagos State, Babajide Sanwo-Olu has called on...

Brands need to adopt targeted strategy to dominate niche market – Femi-Fred

By Felicia Nwosu To meet end users in their specific areas of interest, brands and...

Why the 2022 edition of DecemberIssaVybe by FirstBank wasn’t just about the excitement

..But about memories The 2022 edition of “#DecemberIssaVybe” by FirstBank,...

MARKETING EDGE’s most-read news, features of 2022

By Zion Rufus  From innovative storytelling to industry stirring interviews,...

Marcom industry looks positive in 2023 – Mohammed

By Abimbola Mohammed In line with other positive predictions on 2023 business outlook,...

02 Academy Lagos begins registration for new session

By Felicia Nwosu Nigeria’s first online advertising school, O2 Academy Lagos,...

ARCON focuses on advertising reforms enforcement in 2023

By Oghale Mafuru As part of strategies to consolidate on existing initiatives...

BBDO grabs Jack Daniel’s business

By Abimbola Mohammed Following a multi-agency pitch, Jack Daniel’s Tennessee...

PMB harps on governance continuity, patriotism in New Year message

By Oghale Mafuru As President Muhammadu Buhari prepares to hand over the baton...

Human rights, centre of Unilever’s new policy

By Oghale Mafuru In a bid to drive social equality, inclusion and human rights...