Category: News

Google unveils AI Max for search campaigns, promises enhanced performance

Google has announced a significant upgrade to its search advertising platform with...

2025 ultimate prank war as brands blur lines between pranks, reality on April Fools Day

By Felicia Nwosu April Fools' Day has transformed into a battleground for creativity,...

Electric shift: how China’s ev surge challenges tesla’s global lead

By Mofeoluwa Awe The electric vehicle (EV) landscape is undergoing a significant...

Diageo World Class, raising the bar, changing lives

By Felicia Nwosu For many, bartending is a job, but for Diageo, it is a dream...

Global AI market set to reach $4.8trn by 2033

By Seun Johnson The global market for Artificial Intelligence has been projected...

Nigerian Breweries hits N1trn in 2024 revenue as marketing spend soars

By Seun Johnson Nigerian Breweries Plc has crossed a major financial benchmark,...

Blue bottle buzz: when viral rituals sell luxury water

By Mofeoluwa Awe The internet’s insatiable appetite for the bizarre has delivered...

Coca-Cola brings back ‘Share a Coke’ to rekindle real-life connections

By Felicia Nwosu Coca-Cola has reintroduced its beloved ‘Share a Coke’ campaign,...

PLAYHOUSE COMMUNICATION, Cost-Effective Digital Dialogue Creation, Maintenance Platform

With a deep understanding of Nigeria’s digital landscape, Playhouse Communication...

Heineken partners with WPP as global marketing, commerce shoppers

By Khairat Asokomhe The multinational advertising and Public Relations company,...