News

Publicis Groupe acquires Captiv8, fortifies influencer marketing

Publicis Groupe, the French multinational advertising giant, has significantly expanded...

WPP renews global marketing partnership with Coca-Cola

WPP has reaffirmed its stronghold over Coca-Cola’s global marketing business, securing...

NIPR Confers Patronage on Governor Eno, Inducts New Fellow Members at NIPRW 2025

The Nigerian Institute of Public Relations (NIPR) has invested Pastor Umo Eno, Governor...

MARKETING EDGE set to hold 2025 2nd Quarterly Industry Summit

MARKETING EDGE has  announced its readiness to host its  2025 2nd Quarterly Industry...

Advertisers to focus on TV outcomes as Linear spend climbs amid S streaming surge — Report

Advertisers have been urged  to focus on TV outcomes as Linear spend climbs amid...

INMA launches new Advertising Initiative aimed at demystifying opaque digital ecosystem

The INMA Board of Directors has approved an Advertising Initiative aimed at equipping...

Mad Stars 2025’s final deadlines are approaching

MAD STARS’  deadline for submission process is reaching its final stage. The second...

The rise in digital technology in Africa is driving AI skills acquisition

The swift expansion of Africa’s technology landscape is creating a surging demand...

Harness the power of public relations for Nigeria’s economic renaissance- Minister of information

Nigeria's Minister of Information and National Orientation, Mohammed Idris, fnipr,...

John Momoh, Adewale Adeniyi others appointed as NRMG at NIPRW 2025

In a landmark move to enhance Nigeria's global image and narrative, the Nigerian...