IMC

MARKETING EDGE ONTV hosts Sola Akinsiku this Wednesday

This week, MARKETING EDGE ONTV turns the spotlight once again on Nigeria’s out...

O’tega Ogra warns Government must act to curb digital misinformation risks

The Senior Special Assistant to President Bola Tinubu on Digital and New Media, Strategic...

ARCON mourns passing of former chairman, Chief Olu Falomo

The Advertising Regulatory Council of Nigeria (ARCON) has announced the passing of...

The Elephant Has Fallen: MARKETING EDGE pays tribute to chief Olu Falomo

There are professionals who build careers. Then there are those who build legacies...

Global advertising market set for another strong year as digital dominance deepens – WARC

The global advertising industry is preparing for another major expansion. According...

Global transparency, local silence: Why agency business remains hidden in Nigeria

Across major advertising markets in Europe, North America, and parts of Asia, the...

Publicis strengthens market dominance with AI-powered revenue, profit expansion

Publicis Groupe has reinforced its position as the advertising industry’s strongest...

OAAN urges regulatory harmony as Akinsiku addresses court rulings, OYSAA directive, AI, and industry reforms

The President of the Out of Home Advertising Association of Nigeria OAAN, Sola Akinsiku,...

X3M Ideas climbs global creative rankings again

Over the years, several Nigerian agencies have steadily shaped the country’s creative...

Nigerian businesses must stop asking for permission – Tom Ilube

Tom Ilube CBE has challenged Nigerian businesses to move beyond celebrating their...