Category: Features

An accomplished professional is someone who the industry considers a point of reference – Brenda Nwagwu

Mrs. Brenda Nwagwu is the Principal Communications Consultant at QVT Media. An Accountant...

Why brands must use emotions, not euphemisms, to build trust

Brands are having to face up to the fact that consumer trust has been broken. But...

AGF withdraws demand for over $1.9BN alleged tax claim fromMTN Nigeria

MTN Nigeria is pleased to report that its legal counsel has received a letter dated...

How data privacy debate will shift in 2020

Data privacy and protection are likely to be high on the agenda for 2020 in the wake...

The future of retailing in sub-Saharan Africa

Sub-Saharan Africa is home to 14% of the world's population and by 2030, the region's...

Our new digital OOH concept targets everyone it can reach, says Andem, Iris Exposures

Schola Andem is the Chief Operating Officer (COO) of Iris Exposures, a subsidiary...

How Nigerian brands rode on pop culture to enhance bonding and relevance in 2019

Dynamism and the ability to spot and jump on trends are some of the hallmarks of...

How to keep your agency relevant in 2020

You don’t need me to tell you the industry is changing. As we enter a new year,...

Happy New 2020, New Attitudes, and New Consumers

The global economy, especially those of many emerging markets have slowed due to...

The most powerful marketing words your small business should be using

What are Power Words? Power words are words used by smart marketers and copywriters...