News

Shoprite ready to exit Nigeria – CEO

Shoprite Holdings Limited has announced that it is set to conclude plans on the final...

Omnicom wins global deal with Allianz

Omnicom Group signed a global multi-year agreement with insurer Allianz for creative...

U.S digital ad revenue rose by 12% to $140bn in 2020 despite pandemic, says report

According to a new report commissioned by the Interactive Advertising Bureau(IAB)...

Nigerian banks debunk Telco debt allegations

  Some Nigerian financial institutions have debunked the viral allegations...

Ogilvy Africa taps Anne Ngatia to lead strategic initiatives

In a bid to transform its strategy, Ogilvy Africa has announced the creation of a...

Twitter holds $4 Billion takeover talks of Clubhouse

Twitter Inc. has  held talks in recent months to acquire Clubhouse, the buzzy audio-based...

FirstBank partners LAWMA, unveils 16,000 sweepers’ uniforms

First Bank Nigeria Limited (FBN) has partnered with the Lagos State Waste Management...

Why we convened IMC Quarterly Virtual Summit – Ajayi

John Ajayi, Managing Director/CEO MARKETING EDGE magazine, has revealed the reasons...

Employing marketing communications tools to navigate out of recession

By Ibidunni Banjoko Recessions tend to be a tightening of credit conditions on...

Publicis partners The Trade Desk to tackle third-party cookies concern

Publicis Groupe has launched a specialized service to help its clients track and...