Category: News

Your brand must shift from ‘nice-to-have’ to ‘need-to-have’ to thrive in today’s economy, Aromiwura urges

By Zion Rufus With Nigeria’s economy facing sustained pressure from inflation...

OMD Worldwide charts new course with future-forward media solutions

By Felicia Nwosu Global media powerhouse OMD Worldwide has unveiled a bold new...

MTN Nigeria hikes data tariff by up to 200%

By Ralph Tathagata Following the Nigerian Communications Commission"s (NCC's)...

Insight Publicis at 45: A legacy forged in creativity,to drive Nigeria’s narrative

By Felicia Nwosu Insight Publicis, the advertising titan that has defined Nigeria's...

Smartcomply unveils two powerhouse additions to its leadership team

Smartcomply is pleased to announce the arrival of two exceptional leaders, poised...

Auto industry shocker as Honda halts $58 billion Nissan merger

By Felicia Nwosu A mega-merger poised to reshape the global automotive landscape...

OOH witnessing boom despite decline in traditional advertising – Ashaolu

By Seun Johnson Despite the rapid decline of traditional advertising channels...

BJuMP Mentors Meet Mentees Mixer inspires growth, collaboration

By Abimbola Mohammed The Bolaji Junaid Mentorship Programme (BJuMP) marked a historic...

MARKETING EDGE ONTV hosts Omotoso today

By Felicia Nwosu MARKETING EDGE ONTV is set to host Honourable Gbenga Omotoso,...

Eskimi bids farewell to boring ads, redefining advertising with data-driven creativity

By Felicia Nwosu Eskimi, a digital media pioneer with deep Nigerian roots, has...

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