News

Prime Video cuts funding in Africa, Middle East, focuses on European content

By Anietie Udoh Amazon Prime, a global streaming giant, is set to undergo...

Bukayo Ewuoso appointed head of business, marketing solutions at Pisi Mobile

By Zion Rufus  Pisi Mobile, a leading player in the mobile technology industry,...

Influencer marketing to hit US$4.8 million, Obia advocates tailored strategies for sustained effectiveness

By Zion Rufus The creator economy is projected to reach half a trillion dollars...

MARKETING EDGE on TV hosts Olugbodi tomorrow

By Felicia Nwosu This week’s edition of Industry Conversation segment on MARKETING...

ARCON faces backlash over N3m advert vetting fee

By Anietie Udoh The Advertising Regulatory Council’s (ARCON) recent...

FrieslandCampina WAMCO Nigeria appoints Adou as new MD

By Felicia Nwosu FrieslandCampina WAMCO Nigeria Plc has appointed Roger Adou,...

Unilever launches global media review

By Abimboa Mohammed Unilever, the global Fast-Moving Consumer Goods (FMCG) giant,...

Apple ascends pinnacle of global smartphone industry over Samsung

By Felicia Nwosu Apple has ascended to the pinnacle of global smartphone market over...

Burna Boy to perform at 2024 Grammys 

By Abimbola Mohammed Nigeria Super star Damini Ogudu, popularly known as Burna...

Unilever Nigeria shuts down Homecare, Skin Cleansing businesses

By Oliwaseyi Lawal Unilever Nigeria Plc has discontinued production and...