Building products based on customer needs: The LG Smart & Dual Inverter story
With the recent increase in the number of people working from home, the demand for energy-efficient and powerful cool air conditioners have risen exponentially across Africa due to unbearable heat caused by the weather, especially during the dry season.
One company that has been at the forefront of the next generation of innovative Residential Air Conditioning (RAC) is LG Electronics. With a vision to provide differentiated customer value, LG over the last 20 years, has pursued earth environment preservation, sustainable social advancement, and improved the quality of life of all its stakeholders.
Based on customer needs, the electronics giants has varieties of Air Conditioner namely; GenCool, ArtCool and DualCool Premium Air Conditioners. A few years ago, LG introduced its GENCOOL Inverter V that can work efficiently with small capacity generators. Specially designed for the Nigerian market, AC comes with benefits such as affordability, energy efficiency and durability.
Unlike the conventional AC (i.e. ON/OFF types) which requires a big-sized generator to start the AC due to their high start-up electric power, LG’s GEN COOL AC can be started with smaller generators due to LG’s innovative inverter technology. According to LG, for the normal mode, 1HP AC needs a 1.5 KVA generator while 1.5 HP requires 1.7KVA and 2HP needs 2.2KVA.
Thus, the LG GEN COOL Air Conditioner comes with the GEN Mode which allows for the use of a small capacity generator in areas where electric supply is insufficient, eliminating the need for a large generator. So with the AC’s GEN Mode feature, you can minimize startup electric requirements.
LG Smart AC features
The electronics giant has equipped its ACs with Smart ThinQ technology, which, as per the company, allows the users to control and monitor ACs at any time and from anywhere with an app on the phone. Apart from control, consumers also get filter cleaning notification and control multiple home appliances through smart ThinQ.
Mr. Hari Elluru, Head of Corporate Marketing, LG Electronics, West Africa Operations, said, “We have more number of future-ready ACs with Smart ThinQ (Wi-Fi) along with Amazon’s Alexa and Google Assistant compatibility. We aim to offer the best air conditioning solutions to our consumers through a robust product portfolio supported by effective after-sales service. Which gives us the confidence to continue our last year’s and the industry’s first initiative of same-day installation.”
Energy efficiency coupled with powerful cooling
The GenCool AC comes equipped with a Smart and Dual Inverter Compressor which reduces energy consumption by up to 60 and 70 per cent respectively. The Dual Inverter Compressor motor has a wide rotational frequency and a higher speed cooling range than a conventional compressor, allowing the Air Conditioner to cool more quickly, last longer and run more quietly.
So no matter how high the temperature, the Air Conditioner distributes cool air immediately to every corner in the room. The unit has a 25 per cent larger skew fan which expels powerful blasts of air through its large outlet, optimally designed to fill spaces with cool air faster and farther.
Due to their twin rotor, there is a faster cooling at a wider operating frequency or ‘broader tonnage’. Hence, dual inverter offer better cooling in terms of precision in temperature control due to variable tonnage and speed of cooling.
Optimal comfort and health care
Powerful cooling does not come at the expense of the user’s comfort. With just a click of the “Comfort Air” remote button, the GenCool AC adjusts the vane angle to ensure that the out-flowing air does not blow directly to the user and cause sudden drops in body temperature. The disturbance is also not an issue as the Air Conditioner operates at the world’s lowest noise level thanks to LG’s unique BLDC motor, skew fan technology and Active Low Vibration Control (ALVC) feature. It also maintains an incredible capacity for dehumidification to provide the most comfortable environment.
“Health is one of LG’s core considerations when creating new products. The Art Cool AC offers top-quality features in favour of the user’s health and sanitation. Plasmaster Ionizer Plus, which disseminates over three million ions to sterilize and deodorize not only the air going through the AC, but all surrounding harmful substances.
Next-level convenience
The installation has never been easier with the delicately designed installation elements of LG’s Air Conditioner: simple packaging, installation plate improvement, installation support clip, wider tubing space, detachable bottom cover and a quick button for running tests.
Less Noise
Ordinary inverter AC uses a single cylinder-shaped rotary compressor. Since the operation of a single compressor requires high-speed rotation, it tends to generate a lot of vibration. This increases noise levels, especially when the shaft of the AC is whirring at full capacity.
The twin-rotary compressors in dual inverter ACs turn with a phase difference of 180 degrees, which promotes more stability when they are operating at full capacity. More stability means fewer vibrations and whirring and ultimately lesser noise.
Consistent with this strategy, LG provides a wide range of products for heating, ventilating and air conditioning. The company’s industry-leading variable refrigerant flow (VRF) technology minimizes efficiency losses, provides sustainable energy savings and offers some of the lowest life cycle cost of any system on the market today. For more information, please visit lg.com/africa.
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