Author: Ralph Tathagata

MTN employees empower youth during 21 Days of Y’ello Care

Nigeria’s leading telecoms network brand recently held the 13th edition of 21 Days...

Lafarge Set to sell 100% equity holding in South Africa subsidiary

Lafarge Africa Plc has announced the proposed sale of 100 per cent of the issued...

Travelstart signs multi-billion dollar Partnership with HarbourVest to drive Pan African Expansion

Travelstart, Africa’s largest online travel company, has announced a new partnership...

Omnicom Media Group announces senior leadership promotions to drive further growth

Omnicom Media Group EMEA has announced three promotions at the top of its Middle...

A Sneak Peak Into Theatre For Schools In Zaria

The reward for teachers is no longer just in heaven, it is also here on earth! As...

The battle of bike ride-hailing taxi in Lagos market

Unbranded and madcap motorcycle taxis have been around in Nigeria and most parts...

Is your brand telling a compelling story?

Data-driven storytelling has radically altered how stories are told in the 21st century....

Brands and tech giants come together to launch first digital safety alliance

Launched at 2019’s Cannes Lions festival, the Global Alliance for Responsible Media...

CMO to CEO: ‘The numbers will only rise if marketers become more commercial’

Marketers struggle to progress to CEO because they focus too much on marketing rather...

Unilever CEO: ‘woke-washing’ is polluting brand purpose

Unilever's new chief executive Alan Jope has warned brands against cashing in on...