The Cannes Lions' content team has carried out substantial research with more than...
Gage Awards, a flagship online initiative designed to annually celebrate and reward...
Marketers deliver tremendous and often unrecognised value to their business. Yes,...
From Mastercard data, out of $301 billion consumer transactions in Nigeria, about...
The Chief Executive Officer of Ecobank Transnational Incorporated (ETI), Ade Ayeyemi...
Following a debut in China, Xiaomi has announced four new devices in Nigeria. They...
LinkedIn has introduced its first UK TV advert featuring real members on the platform...
The International Association for the Measurement and Evaluation of Communication...
Sponsorship is an element of the integrated marketing communication mix which is...
UK adspend rose 5.8% year-on-year to reach £6.0bn in Q2 2019, marking UK advertising's...