Author: Ralph Tathagata

66 % of Nigerians earn their income on a daily basis, says Salami, EAC boss

Chairman of Nigeria’s Economic Advisory Council, Dr Doyin Salami has observed that...

OAAN intensifies action on industry audience measurement research

The Outdoor Advertising Association of Nigeria (OAAN) has disclosed it is working...

Start the year with a marketing plan

A new year - a fresh start! Everybody is rested after their year-end break and full...

Financial Derivatives boss tasks PR professionals on FDI flow

Renowned economist and CEO, Financial Derivatives Limited, Bismarck Riwane has charged...

Redwood economic summit emphasises on power of consumer data in business

Decision makers across public and private sector organisations in Nigeria’s economy...

Africa Magic to announce nominees for the 7th AMVCA

Africa Magic will announce nominees in all 28 categories in the 7th Africa Magic...

How new regulations on data will change the landscape for marketers in 2020

Data privacy is both a trend in regulation, and a growing consumer demand. As such,...

‘See It Be It’ initiative explores diversity to improve creativity and storytelling

Conveners of See It Be It Africa initiative have called on industry practitioners...

Your brand is only as strong as your content

This isn’t being dramatic. Content is what connects your consumers’ needs and...

GDM Group’s MasterClass emphasises on marketing innovation

Bringing innovative ideas into modern day marketing practice was the central theme...