Author: Ralph Tathagata

Marketing Edge announces Jurors, Panelists for Excellence Awards 2020

In line with its tradition of expanding the frontiers of marketing knowledge, MARKETING...

Pitcher Awards announces 2020 Jury members

The Pitcher Awards, described as the new Pan-African benchmark for creative excellence,...

NIMN partners Export Promotion Council on capacity building

The Nigerian Institute of Marketing of Nigeria (NIMN) has disclosed it is engaging...

SBI Media wins 9Mobile media Account

Frontline media advertising agency, SBI Media Limited has emerged winner of the multi...

140 Niger Delta youths win Shell’s N56m Livewire grant

No fewer than 140 young and talented people from eight states of the Niger Delta...

Your brand’s voice is a big deal: A very, very big deal

Chima makes and sells shoes, and during a branding exercise for his business, he...

Kantar research boss highlights reasons for product failure in African markets

The Managing Director/CEO, Kanter Market Research Agency, Maposa Aggrey has identified...

MTN unveils new reality show, targets Nigeria’s musical talents

To reaffirm its commitment to maintaining a consistent strategic direction for its...

Putting the customer first and delivering a consistent brand experience

The last time we checked customer is still the king and they are always right in...

Transcorp Hotels appoints Dupe Olusola as MD/CEO

The management of Transcorp Hotels has appointed Dupe Olusola as the new Managing...