Author: Ralph Tathagata

FirstBank cardholders record N1.18trn in transactions value during Covid-19 lockdown

Since its establishment in 1894, FirstBank has consistently built relationships with...

CoCa-Cola: 134 years of sterling brand consistency and currency

Just as being good looking supposedly gives people an advantage in life, brands experience...

Are these three marketing strategies recession-proof?

I’ve had a lot of conversations with clients as well as the people we work with...

Evaluating PR efforts for enhanced impact

As a public relations practitioner, do you commit resources to evaluating your campaigns...

Coca-Cola celebrates 134 years of brand existence, committed to making a difference

Coca-Cola Company, an Atlanta U.S based beverage giant has celebrated 134 years of...

Over 9.5million Nigerians use FirstBank’s *894# USSD banking service

Nigeria’s leading financial inclusion services provider, First Bank of Nigeria...

Rivers set for coronavirus testing with Shell-donated PCR machines, ventilators

Rivers State is set to start testing for COVID-19 in Port Harcourt, Rivers State...

Why customer communication is vital amidst Covid-19 crisis

In the midst of a global pandemic, it can be all too easy for businesses to lose...

Budweiser to relocate resources to e-commerce as Covid-19 hits offline demand

Budweiser APAC, the Asia-Pacific arm of beer giant AB InBev plans to invest more...

Promasidor’s $5m investment on Ikun Dairy Farm major boost for Ekiti economy, says Fayemi

The Governor of Ekiti State, Dr. Kayode Fayemi, has described the $5 million investment...