Author: Ralph Tathagata

Unilever set to switch to one corporate and legal London HQ by November

Unless “exit law” proposed by the Green Left Political Party sails through, Unilever...

Unilever concludes plan to sell off global black tea brands

Unilever is weighing the sale of its global black tea business by year end. The decision...

Diageo announces 2020 preliminary results, reports profit decline of 47.1%

Diageo global has announced its 2020 preliminary results, recording a consistent...

OOH in a pandemic: When crisis catalyses collaboration

When lockdown was first announced, out of home (OOH) advertisers reacted in panic,...

MARKETING EDGE to showcase Top 20 Players driving financial inclusion in its special edition

In line with its tradition of recognising and highlighting the contributions of outstanding...

9mobile kicks off mega promo to reward customers with N1million daily

9mobile has unveiled a consumer promotion campaign tagged “Mega Millions Promo”,...

Global advertising market to gross US$ 769.9billion in 2024

IMARC Group, a leading market research company has in its latest report estimated...

Coca-Cola launches “Open like Never Before” campaign

Coca-Cola, the beverage giant, has unveiled first advertising campaign post-Covid-19,...

Coca Cola, others lift 5000 women from Covid-19 pandemic crunch

As part of its corporate social responsibility program, the Coca-Cola Foundation...

9mobile unveils e-SIM for improved customer experience

As technology continued to advance, brands innovate to remain competitive. In a latest...