Author: Marketing Edge

Agencies will soon have access to Nielson innovative content rating tool

Almost a year after taking the wraps off its multiplatform total audience measurement...

Banks woo parents, students, in ‘back to school’ promos

As schools resume nationwide after a long vacation, most banks in the country have...

Recession: Obiano sanctions tax wavers for Low Income Earners

In a bid to cushion the impact of the recession on citizens and support retail spending,...

Shareholders commend Honeywell’s expansion

Honeywell Flourmills’ effort to expand its operations has been commended by its...

Facebook partners Nigerian agency on e-learning

A Nigerian media buying agency, MediaReach OMD has entered into partnership with...

Banks to close branches as recession bites hard

Following the recession in Nigeria, some commercial banks may close many of their...

Efritin’s ‘Buy Now’ Service set to Change how People Buy & Sell Online

Since its proliferation 3 years ago, the ecommerce industry in Nigeria, especially...

Nigeria’s Daniel Ifeanyichukwu Makes it to TLC’S “LUCKY 13”

Today, TLC in association with Colgate Optic White announced 22-year-old DANIEL...

Guinness Reports First Total Beverage Alcohol Results

Lagos, Nigeria – 20 September 2016: Guinness Nigeria has today announced its first...

Google is set to launch its own smartphone

Google late Monday sent out invitations to an October 4 event, hinting that the Internet...