Author: Marketing Edge

Operators groan as top brands prefer foreign agencies

Like in most sectors in Nigeria, things are not looking good for the Nigerian advertising...

Facebook targets emerging markets with new messenger app

Facebook has announced a "slimmed down" version of its Messenger app for countries...

Newly appointed FIN Insurance CEO gets NAICOM confirmation

The National Insurance Commission has approved the appointment of Mr. Polycarp Didam...

Facebook launches into the e-commerce space

Facebook on Monday launched a new online “Marketplace” allowing members of the...

Royal Exchange rolls out plans to grow market, earnings up by 14%

Royal Exchange Group recorded a gross premium income of N10.79 billion for the 2015...

PwC receives over 50 entries for media awards

PwC Nigeria has said that over 50 entries have been received across four categories...

Recession: Brands slow down on CSR activities

Over the years, Corporate Social Responsibility (CSR) initiatives have become a part...

Curbing stereotypes in advertising

All over the world, stereotypes are real. Sex and sexuality has become the centre...

NBC storms Uniben, Unilag, ABU for Campus Recruitment Drive

In a bid to promote a culture of academic excellence and encourage students to continually...

Indian investors set sight on Nigeria’s non-oil sector

The Confederation of Indian Industry, made up of Indian investors, led by the Vice...