Author: Marketing Edge

Nigerians task telecom brands as South Africa regulators move to reduce mobile call rates

Unlike its counterpart in Nigeria, telecoms regulatory authority in South Africa...

Recession cuts Nigeria’s advertising spend by 7%

Following recession, Nigeria’s total advertising expenditure has declined by 7...

EXMAN: Experts lament slow pace of businesses in H1

Practitioners under the aegis of the Experiential Marketers Association of Nigeria...

Promasidor Restructures, Appoints New Managing Director

Promasidor Nigeria Limited has appointed Mr. Anders Einarsson as Managing Director....

Tecno tops feature phone market in Nigeria

Tecno feature phone, a product of TECNO Mobile, topped the feature phone market in...

MTN appoints Okigbo as new Corporate Relations Executive

MTN Nigeria has appointed Mr. Tobechukwu Nkemdilim Okigbo as its new Corporate Relations...

Promasidor Wins MAN “Best Kept Industrial Premises Award” 

Promasidor Nigeria Limited, makers of Cowbell milk, Loya milk, Top tea and Onga food...

Honda’s lone act puts plan for self-driving, electrified vehicles at risk

Honda Motor Corporation’s go-it-alone strategy looks increasingly risky as an alliance-happy...

Luminous Inverters Offers Affordable, Flexible Payment Plan

In a bid to make constant power supply available through alternative power solutions,...

Marketing experts canvass for repositioning of brand ‘Nigeria’

With the failure of national campaigns meant to position the country as an investors’...