AndersenTax partners AAAN on tax education for agency finance managers
The Management of Anderson Tax Consultancy Limited has disclosed its readiness to partner with the leadership of the Association of Advertising Agencies of Nigeria (AAAN) in delivering capacity building training to member agencies of the association on areas covering tax education and administration. Modalities on the proposed taxation workshop had formed part of the fallout of the year 2020 business outlook seminar of the AAAN which held recently in Lagos.
Giving indications to the proposed partnership was Anderson Tax’s Senior Partner, Emeka Onwuka while addressing a forum of advertising agency practitioners and IMC industry stakeholders who converged for the AAAN organised business seminar held at L’eola Hotels, Maryland in Lagos.
The former Managing Director of Diamond Bank Plc while reacting to questions on what should be advertising agencies’ coping strategies to tax matters’ especially in a continuously failing business atmosphere, admonished agency practitioners, as marketing communications people to develop a positive tax compliance strategy as there was no escape route to taxation.
According to the taxation economist, the present day digital economy had put too many information at the disposal of tax authorities, hence, he said agencies practitioners must work together and refocus their business models through adopting a compliance strategy as they could not hide from taxation.
Speaking on the seminar theme “ Nigerian Business Environment in the Year 2020: Implications for Advertising Agencies”, Onwuka, a keynote speaker at the event drew the audience through the latest demography of economic developments in Nigeria and expressed positive hopes that based on currently emerging indices, “things were turning positively favorable for Nigeria’s economy”.
He said despite the perceived general economic downturn as experienced in 2019, some sectors of the economy continued to record positive growth notable among which was agricultural and non-oil sectors of the economy in general.
According to him, what was most cheering is the general indices that the economy would grow by 2.4 percent in the course of the current year, adding that the projected growth would be made possible going by some economic policies of the government such as among other things, early passage of the budget, favourable oil prices and growing activities in the non-oil sector of the economy, especially agriculture.
Also speaking at the event, Olu Akanmu, Executive Director, FCMB Plc, observed that irrespective of the emerging economic indices on the economy, Nigeria still remained a very poor country with one out of every two Nigerian living below the poverty line.
He added that based on the current economic realities in the country, what agency business practitioners needed to do was to look within and address their business challenges through changing their business models and embrace more of the emerging digital technology for their business to thrive.
Also In his own remark, Publisher/CEO, Businessday Newspaper, Frank Aigbogun challenged agencies practitioners as experts in the communication enterprise to improve upon their mode of monitoring changes in the marketplace and reshape their business model by improving their relevance to clients and be seen more as business partners rather than just service providers.
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