AbsolutePR secures global affiliation to drive growth
In a bid to drive growth and add value to clients’ businesses, AbsolutePR has teamed up with one of the world’s leading independent network of Marketing Communication Agencies, thenetworkone. The alignment was announced by the Lead Strategist/CEO of AbsolutePR, Akonte Ekine today in Lagos.
According to Ekine in a statement, the move is a core component of the firm’s drive to expand its operations, and offer improved services to clients.
“We decided to join thenetworkone to harness efforts at influencing our expertise, and improving our business. It was borne out of the need to redefine and reinvigorate our service offerings to clients, our major partners.
“thenetworkone is a leading global network of 1,200 independent marketing communication agencies in 109 countries across the world. The network offers cost-efficient services to clients through synergy and flexible business arrangements. Also, the network promotes inter-agency exchange programmes, thought leadership and workshop opportunities for member agencies”.
With the membership, AbsolutePR is focusing attention on striking partnerships with member agencies, share experience and expertise garnered from initiating and executing projects for clients in Nigeria’s marketing communications industry.
Ekine said: “Beyond improving our business, the underlying element of this relationship is human development. We’ll share thoughts, strike partnerships with other agencies in the network. In the process, our workforce will be strengthened with learnings, new businesses, adequate understanding and interpretation of trends and developments on the global PR scene’’.
Since commencement of operations in 2007, AbsolutePR Limited has undertaken multiple projects and programmes for clients in various sectors of Nigeria’s economy including; Health, Technology, Banking and Finance, Fast Moving Consumer Goods, Oil & Gas, Manufacturing and Insurance. With people and teamwork at the centre of its brand philosophy, AbsolutePR make clients happy by providing strategic business solutions propelled by conventional and unconventional methodologies.
Remarking on the relationship, President, thenetworkone, Julian Boulding stated that opportunities and strategies would be made available whilst expressing the network’s readiness to work with AbsolutePR.
“We’re delighted to welcome AbsolutePR into our fold of best-in-class, independent and committed marketing communication agencies operating successfully around the world. We will work closely with AbsolutePR, introduce businesses and share expertise that will propel client’s satisfaction and transformation of operations”.
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