MIPAN set to hold 2022 Business Outlook, inaugural President’s Dinner

By Abimbola Mohammed

The Media Independent Practitioner Association of Nigeria (MIPAN) is set to hold its Business Outlook Session (BOS) for the year 2022 and the first President’s Dinner on 2nd, December 2021, at the Radisson Blu Hotel, Ikeja Lagos State.

The two-in-one event, with the theme: “Growth Possibilities IN A VUCA Economic Environment, MYTH OR REALITY Ahead of Pre-election Year; How Leaders Can Make the Future”, will start by 9:30am – 12noon, while the President’s Dinner red carpet starts 5:00pm, and event proper at 6:00pm to 9:00pm at the same venue.

BOS 2022 is aimed at promoting business opportunities and challenges in the business environment.

The speakers for the BOS include, Taiwo Oyedele, Africa Tax and Fiscal Policy Leader, PricewaterhouseCoopers Nigeria, and the Panelists are: Akinwande Ademosu, MD/CEO Credit Direct, Adenike Adebola, Marketing & Innovation Director at Guinness Nigeria; Emeka Okeke, Group Managing Partner & CEO Mediafuse Dentsu International; Ronan Redmond, Chief Revenue Officer, Media & Advertising, Africa TVC Communications; the Moderator is Brenda Nwagwu, CEO, QVT Media Limited and Femi Adelusi, President of MIPAN as the Host.

The first of its kind President’s Dinner is expected to gather momentum, as top industry practitioners from the Integrated Marketing Communication (IMC) industry will be present to grace the event.

Eki Adzufeh, the Executive Secretary, MIPAN, in an exclusive interview with MARKETING EDGE, said the goal of the event is to round up the year with a get-together, fraternize and thank various individuals for their contributions to the success of the Association.

“The event which is going to be a premium black tie event, will provide a platform to share business ideas with contemporaries, networking, appreciation of stakeholders who have added value to MIPAN, the industry and identifying of noble causes, CSR, etc.,” Mr. Adzufeh said.

Continuing, he said: “For the President’s Dinner, we are targeting Presidents, Chairmen, CEOs, MDs, EDs, COOs, GMs, Heads of Finance, Commercial Directors, Programme Directors and many more.”

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