Three Crowns Milk Reward 10 Couples with Special Valentine Dinner Treat
Three Crowns Milk, from the stables of Friesland Campina WAMCO Plc. recently hosted 10 couples to a special dinner treat in three major cities in Nigeria.
According to the company, the 10 lucky couples were rewarded for having the highest number of likes in the recently concluded online competition tagged ‘Three Crowns Old School Valentine’s Day Competition’.
The company said the treat dinner for the couples was held in Lagos, Owerri and Abuja. The Lagos couples were hosted at the Red Restaurant, Eko Hotel & Suites, Victoria Island Lagos, the Owerri winner was hosted at the Full Moon Hotel, Owerri while the Abuja couples were hosted at Panache Restaurant, Central Business District, Abuja.
During the online campaign, consumers were required to submit handwritten letter to their friends or loved ones, snap the letter, tag the receiver and upload on the designated online platforms (with the receiver also allowed to respond) and the 10 couples with the highest likes were selected as winners of the competition.
Senior Brand Manager, Three Crowns Milk, Mrs. Maureen Ifada, said the Three Crowns Milk Old School Valentine’s Day campaign was conceptualized, as a unique platform for loved ones to express their love for the loved ones in the euphoria of the celebration of the season of love using the handwritten letter approach hitherto popular in the pre-social media era of 80s and 90s.
“Every year, we innovate unique ways through which we connect with and share this special season with our loyal consumers. We also aim to encourage them to express their love to not just only their family and loved ones but also to everyone around them which is what the ‘Old School Valentines Day Competition’ achieved” she said.
Ifada urged the consumers to continue to make Three Crowns Milk their preferred Milk brand and continue to enjoy a low cholesterol milk brand offering over 28 vitamins and minerals while promising that brand would also continue to find ways to engage, excite and reward their loyalty.
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