Tag: Unilever

Unilever increases marketing spend to €7.27bn, opens 38 digital hubs and content studios

FMCG giant Unilever has increased its brand and marketing investment (BMI) by 1.7%...

Unilever misses 2019 sales target, cites tough conditions in West Africa and slowdown in south Asia

Unilever Plc has announced it will miss its 2019 expected sales target as the company’s...

Nestlé to sell its ice cream business, ready to rival Unilever

Nestle, the FMCG giant, announced that it plans to hand over control to Froneri in...

Unilever Nigeria appoints new MD/CEO

In a bid to gradually shatter the subtle but damaging form of discrimination where...

Unilever’s seasoned Conny Braams takes on top new global marketing role

Congratulations to Conny Braams as she's appointed to lead Unilever global Chief...

Unilever launches new Dove charitable ad campaign

Unilever deodorant brand Dove is partnering with advertising platform Good-Loop on...

Unilever Lifebuoy celebrates Global Handwashing Day with 1 billion brand loyalists

As we celebrate Global Handwashing Day this year with millions of people across the...

Unilever achieves 100% renewable electricity across five continents

Unilever has announced that its factories, offices, R&D facilities, data centres,...

Reaching the base-of-the pyramid consumer

Two years ago, I was exposed to a course that completely blew my mind but also spoke...

FMCG giants still waste $50bn a year on digital despite media clean up

Despite aggressive media transparency drives from some of the biggest players in...