Tag: storytelling

Ufot tasks admen on the power of storytelling

By Ibidunni Banjoko Udeme Ufot, Group Managing Director of SO&U, has...

Showmax pays homage to Nigeria’s Storytelling heritage

By Joseph Ekeng Showmax, Africa's leading streaming service, is making a major move...

Can PR change the African landscape?

By Ralph Tathagata The days of writing and distributing news releases, pitching...

Incorporate storytelling in campaign messages – Odia

By Felicia Nwosu Jude Odia, Managing Director, Starcom Media Perspectives, has emphasised...

UBA calls for cultural amplification through storytelling

By Felicia Nwosu To unite and dignify Africa through its rich cultural heritage,...

Why storytelling should be a priority for marketers- Experts

By Zion Rufus Storytelling has evolved beyond “just marketing” as it now sits...

Deploy design thinking to deliver brand solution – Dr. Onyeali Ikpe

By Abimbola Mohammed Dr. Ken Onyeali Ikpe, now Non-Executive Director, and Board...

Brand storytelling is the best marketing tool – Mogbolu

By Abimbola Mohammed Storytelling is the best marketing strategy. It has been...

Storytelling accelerates brand building – President, Brands Academy

By Felicia Nwosu Prof. Samaila Mande, President, Brands Academy Nigeria, has advised...

Positioning your brand through PR storytelling

By Stanley Olisa According to the 2017 Global Communications Report published...