Tag: Steve Babaeko

Admen differ over proliferation of advertising agencies

The proliferation of advertising agencies in Nigeria has stirred mixed reactions...

Advertising agencies brace up for 2019 election

As another election year draws closer, advertising agencies in the country are positioning...

Stakeholders outline ways of engaging female consumers with digital

Female consumers are changing and to capture the attention of women, brands need...

Just Like The Dragons – You’ll Only Win When You Evolve

Adapt or Die, that is the single most important rule in business. Regardless of the...

Nigerian advertising: An industry at a crossroad

The recently held 45 Annual General Meeting of the Associating of Advertising Agencies...

AAAN AGM: Steve Babaeko, Yomi Benson engage each other in hot debate at manifest night

The ongoing Association of Advertising Agencies of Nigeria (AAAN) Annual General...

Ikechi Odigbo set to emerge AAAN President as Steve Babaeko guns for VP

After three years in the saddle, Kayode Oluwashona, President of the Association...

MARKETIG EDGE Summit: Yaw Nsarkoh warns that technology could spell doom for agencies

Yaw Nsarkoh, Managing Director of Unilever Nigeria/Ghana has warned marketing communication...

MARKETING EDGE Summit gets brand support

From all indications, the 2018 edition of the Marketing Edge National Stakeholders...

Steve Babaeko’s X3M Ideas berths in Southern Central African markets

Five years after he set up X3M Ideas, and built it into one of the leading creative...