Tag: Social media

5 Tips for providing great social media customer service

Unless you invented a business that doesn’t deal with people, your ability to offer...

Should brands communicate during a crisis?

We are living in extraordinary times. And while it may not be business as usual,...

The next decade of digital marketing

The digital marketing landscape looked very different 10 years ago. Instagram didn't...

APCON soft-pedals on social media advertising regulation

There are indications that the Advertising Practitioners Council of Nigeria (APCON)...

How data privacy debate will shift in 2020

Data privacy and protection are likely to be high on the agenda for 2020 in the wake...

Bruce Daisley quits Twitter as EMEA vice-president

After eight years, Bruce Daisley, Twitter’s most senior executive in London, has...

Facebook Pay: a game-changer for payments, brands and social media

The launch of Facebook's unified Facebook Pay system across its entire family of...

Facebook deploys brand safety tools to pacify cautious advertisers

Looking to dial back advertisers’ brand safety concerns, Facebook has begun rolling...

APCON begins regulation of social media advertising in January

The Advertising Practitioners Council of Nigeria (APCON) has declared there is no...

Social media is still influential for conversational marketing

Godfrey Parkin from Britefire talks about the fragmentation of social media into...