Tag: Pandemic

Leverage e-commerce and technology for sustainability in 2022, Moses Mogbolu tells FMCG companies

By Oghale Mafuru The world has witnessed a dramatic and unprecedented shift in...

Running a business in Nigeria has become more challenging – Femi Adelusi

By Felicia Nwosu Femi Adelusi, President, Media Independent Practitioners of Nigeria...

6 biggest trends expected to shape digital transformation in 2022

By Zion Rufus One important lesson the world has learnt since COVID-19 launched...

Loeries finalists show creative excellence is thriving during pandemic

The Loeries finalists have been announced for 2021 and the finalists demonstrate...

Vaccine mandate: Procter&Gamble joins Microsoft, Facebook, ViacomCBS, others

By Zion Rufus Personal Care giant, Procter & Gamble has announced a vaccine...

Video Advertising Bureau calls for suspension of Nielsen’s accreditation

  The Video Advertising Bureau (VAB) has formally requested Nielsen's Media...

Financial institutions, big techs to require proof of vaccination

  Cutting across industries such as financial services, e-commerce, and big...

Tokyo Olympics set to hit $2.25 billion in ad spend

Advertising spend for the 2020 Tokyo Olympic Games is set to hit a record as Kantar...

Tokyo Olympic Games opening, world’s most-watched events record lowest audience turnouts in history

NBC's TV broadcast of the Tokyo Olympic Games opening ceremony hit a record low at...

Why marketers need to redefine marketing post-covid

By Zion Rufus Looking at the current 'new normal' situation across the world,...