Netflix

Netflix partners Realness for African content

Having launched its African original series last year, Netflix, American based global...

Why marketers should not self-isolate during crisis – Emma Agu

Paper presented at a recent Advertisers’ Association of Nigeria (ADVAN) digital...

Multichoice’s Showmax adds live sports to streaming service in Nigeria and Kenya

Africa’s biggest pay-TV firm, Multichoice Group Ltd, has started streaming live...

Multichoice says it will blend Netflix, Amazon contents into its decoder

The full impact of the Covid-19 pandemic on businesses is yet unknown, but firms...

How Covid-19 triggered global interest in Netflix to rise by 142%

Global interest in streaming platform Netflix has risen by 142% over the last year....

Netflix ups marketing spend by $325m

Netflix has made good on its promise to boost marketing spend in the last quarter...

Netflix takes strategic step, adds Nollywood favourites

In a strategic move, Netflix is adding the country’s third highest-grossing movie,...

Global cinema advertising is second-fastest growing ad medium of 2019 – WARC

Early forecasts by marketing intelligence service Warc places global cinema advertising...

How brands can grow in a volatile marketing world

BrandZ’s top 100 global brands of 2019 reflects the increasingly uncertain...

‘Atlantics’: Netflix’s aggressive Africa push continues with acquisition of Cannes Grand Prix winner

Netflix has acquired worldwide rights (excluding China, Benelux, Switzerland, Russia,...