Tag: media

Two steps to create standout digital signage content

So you've installed a digital signage network across your business and you're putting...

CHINI Africa wins silver at Cannes Lions 2019 Representatives Award

Cannes Lions has announced the winners of the 2019 Representatives Award at the just...

Marketers focus more on transactional relationships than emotional loyalty, says study

A new CMO Council study released shows that organisations focus more on money - not...

IMC expert scores industry operations high in third quarter 2019

An Integrated Marketing Communications Industry (IMC) practitioner, Kehinde Salami,...

Nigerian Breweries celebrates journalism, reiterates commitment to women

In a bid to wrap up the year activities, Nigerian Breweries has shown appreciation...

Innovention Series 2019 highlights the power of ideas in pushing the frontiers of creativity, innovation

Determined to build a generation of confident trendsetters who will not be comfortable...

How physical retail is reinventing itself

John Ryan, a London-based journalist and analyst focused on retail design and strategy,...

Adweek holds second-annual Brandweek Summit next month

Adweek, the leading source of news and analysis covering the advertising and marketing...

Ogilvy agency takes Vivo to court over plagiarism

Brand David, an agency that is part of the Ogilvy and WPP group in India, is taking...

Why digital OOH delivers effectively over classic OOH

Finding evidence and return on investment solutions remains a crucial part of understanding...