Tag: media

MARKETING EDGE announces slight change in airing time for MARKETING EDGE on TV

MARKETING EDGE, Nigeria’s leading brands and marketing focused multi-channel platform,...

Before starting a career in public relations

By Stanley Olisa Public relations is a communication discipline that is widely...

Omnicom integrates Comscore’s e-Commerce, behavioural data

Omnicom and Comscore have signed an extended agreement in which Comscore will provide...

NBCU expands its addressable ad TV to 45m households

NBC Universal announced it has expanded its potential addressable TV households to...

Media Industry agog as practitioners bag PhD in Media & Communication

The media industry was in a jubilant mood recently when news filtered in that some...

The rise and rise of Kia brand in Nigeria’s auto market

Africa’s automotive market is relatively small. According to Deloitte Global Automotive,...

MIPAN holds 2021 business outlook, identifies challenges and growth opportunities

The Media Independent Practitioner Association of Nigeria (MIPAN) has held its 2021...

5 Reasons new business pitching will stay remote in 2021

2020 was a year of challenges, but also, a year of learnings… sometimes the hard...

IMC expert calls for collaboration, innovation to navigate the new normal

As many corporations and organisations are recovering from the hit of the coronavirus...

MARKETING EDGE on TV hosts Femi Adelusi tomorrow @ 11:30am

MARKETING EDGE ON TV, a popular marketing and advertising TV programme, will this...