Tag: Marketing

20 brands catching Gen Z’s attention right now

By Abimbola Mohammed The oldest members of GenZ are fast entering their late 20s,...

London International Awards and Transatlantic showcase creative brilliance

By Oluwaseyi Lawal The London International Awards (LIA) recently concluded...

NIPR appoints MARKETING EDGE as media partner for national confab

By Ibidunni Banjoko  The Nigerian Institute of Public Relations (NIPR) has appointed...

Noah’s Ark elevates Akinyele to Business Director, Olonisakin to Creative Director

One of Nigeria’s leading creative powerhouses, Noah’s Ark Communications Limited,...

Understand the blend of traditional and digital media to remain relevant – Odia

By Seun Johnson For marketing professionals to successfully navigate the challenging...

BUA foods records 22% PAT growth

By Oluwaseyi Lawal BUA Foods Plc has disclosed a significant uptick in...

Programmatic ad spend to hit $157.35 billion

By Felicia Nwosu Programmatic ad spending is gearing up in a  positive direction as over...

Freemans’ account up for grabs as it launches creative review

By Abimbola Mohammed Freemans, an online retail store, is set to launch a full...

Airtel Africa records 151 million subscribers

By Oluwaseyi Lawal Airtel Africa, a Bharti Airtel subsidiary, has disclosed...

EXMAN tasks professionals to join association in building ecosystem

By Seun Johnson The Experiential Marketers’ Association of Nigeria...