Tag: Marketing

Outdoor operators must resist tax imposition on billboards, says Anyaonu

Business operatives and stakeholders in Nigeria’s Outdoor Advertising Industry...

MTN partners Spelling Bee competition to produce One Day CEO

Winners have emerged in the 2019 edition of the Lagos State Spelling Bee Competition...

Why we can’t obtain billings figure for PR investments in Nigeria – Badejo-Okunsanya

Veteran Nigerian Public Relations practitioner, Yomi Badejo Okusanya, has shed more...

I don’t see advertising agencies going into extinction, says expert

Oti Ukubeyinje, Head of Operations and Sales, Opera Mini, Nigeria, has dismissed...

When PR becomes both attack and defence

The supreme art of war is to subdue the enemy without fighting.” - Sun Tzu (The...

Pepsi launches December consumer campaign

Flagship soft drinks beverage brand, Pepsi on the stable of Seven Up Bottling Company,...

Ogilvy Global Advertising Network appoints new MD, ECD

Ogilvy Global Advertising Network has bolstered its leadership team for Unilever,...

Primedia Outdoor launches its largest LED

Committed to expanding their premium digital out-of-home (DOOH) portfolio, Primedia...

TV ad spend to fall under $65bn in 2019, says global report

GroupM, the world’s leading media investment company, has said that television...

Unilever’s seasoned Conny Braams takes on top new global marketing role

Congratulations to Conny Braams as she's appointed to lead Unilever global Chief...