Tag: Marketing

Again, industrialists bemoan high cost of trade in real sector

By Oghale Mafuru Players in the manufacturing sector have raised concerns over...

Superbrands Council names top brands as 362 brands head for 2021 awards

By Felicia Nwosu Council of the prestigious world’s largest independent arbiter...

Meet Bola Atta: The sage behind UBA’s marketing and corporate communications

Recently crowned Outstanding Corporate Communications Personality of the decade,...

Influencer marketing can be used across consumer journey – Temitayo Ige

By Ibidunni Banjoko Consumers have drastically changed how they spend their time...

CHI Limited set to celebrate third annual Chivita World Juice Day

In recent times, health & well-being have emerged as a key focus for consumers,...

Stay ahead of clients, develop your own brief – Advertising experts tell agencies

By Oghale Mafuru As part of efforts to stir the tide of change in favour of advertising...

Maureen Akachi-Ngwu wins MARKETING EDGE Outstanding Media Personality of The Year Award

Seasoned Media and Communications Professional, and the Business Director of MediaSeal...

Digital moves things fast, gets agency business done in real time – Bunmi Oke

By Ibidunni Banjoko Before, it looked like a sacrilege if you had a meeting with...

Covid-19 has unlocked more resilient and resourceful workforce – Olukayode

By Felicia Nwosu Olukayode Ibrahim-Faizal, Shopper and Customer Marketing Manager...

Superbrands Nigeria institutes Council for brands awards

By Felicia Nwosu In the bid to project and promote a reputable and credible nomination...