Marketing

Chain Reactions to reposition with 15th Anniversary

…says we are set to help government and businesses Leading Public Relations...

Ad measurement clashes continue as Nielsen rejects bid

By Zion Rufus Global market research firm Nielsen has announced that its board...

Meet MARKETING EDGE’s panelist @ IMC Quarterly Virtual Summit – Elo

Elo Iyayi is currently the Managing Director, ADTRADERS MEDIA LIMITED. She is an...

Sanwo-Olu to declare second term ambition following Tinubu’s endorsement

Babajide Sanwo-Olu, the Lagos State Governor, will kick-off his declaration of interest...

Meet MARKETING EDGE’s Lead Speaker @ IMC Quarterly Virtual Summit – Eromosele

Cherry Eromosele is currently Group Chief Marketing & Corporate Communications...

Tom Tom opens registration for ‘Breathe For It’ Summit

— After Signing Mani Lapussh, Winner of ‘Breathe for It’ Verse Challenge, as...

Why brands should think Ambient Advertising

Elizabeth Olagunju "Content is King, Creative is Queen"-Garry Vaynerchuk There...

Toyota unveils Starlet SUV, launches Isolo certified service centre

By Janet Rojugbokan Toyota Nigeria Limited (TNL) has unveiled the new Toyota Starlet...

Can the fisticuffs between Obiano and Ojukwu’s wives rub off on Soludo’s brand?

By Felicia Nwosu An important component of a brand's image is its personality. However,...

Burger King’s closure of Russia outlets encounters setback

The parent company of fast-food chain Burger King has announced its inability to...