Tag: Marketing

Marketers are still perturbed about changing privacy regulations- Survey

By Zion Rufus In the wake of Google’s third party cookie deprecation, a recent...

ASUU strike extension: Decline in  brand perception of State-owned Universities

By Oghale Mafuru Nigerians have expressed disappointment and displeasure over...

Trust is engine that drives client-agency relationship – experts

By Ibidunni Banjoko      The client-agency relationship revolves around trust...

WHO weighs in on targeted advertising, event sponsorship for alcohol marketing

By Zion Rufus The World Health Organisation (WHO) has challenged the use of “sophisticated”...

Guinness strengthens investment in Nigeria with modern headquarters

By Felicia Nwosu Legendary brewer, Guinness Nigeria Plc, a subsidiary of Diageo...

MARKETING EDGE on TV hosts Oyedeji this Wednesday

By Oghale Mafuru Foremost Advertising, Marketing, and brand-centric television...

Consumers spend more on wellness now than before – Eyo

By Felicia Nwosu Ekeno Eyo, Chief Operating Officer of Noah's Ark communications,...

NCC dispels subscribers’ fears over telcos’ 40% hike

By Felicia Nwosu The Nigerian Communications Commission (NCC) has dispelled subscribers'...

May & Baker announces dividend payment of N0.30 Kobo to shareholders

May & Baker Plc has announced a dividend payment of N0.30 kobo per 50 kobo ordinary...

NADDC plans vehicle financing scheme at single-digit interest rate

National Automotive Design and Development Council (NADDC) has announced plans to...