Tag: Marketing

Everyone in an organisation is a Public Relations Officer- experts

By Zion Rufus  Against the backdrop of building a positive image for brands,...

COFFHA announces Ali-Balogun as 6th president

By Ibidunni Banjoko The Committee of Friends for Humanity (COFFHA), a non-profit...

Global inflation expected to moderate in 2023

By Zion Rufus With the war in Ukraine currently fueling higher inflation and financial...

WFA set to introduce new guidelines to foster diversity, inclusion

The World Federation of Advertisers has announced it plans to launch a Global Diversity,...

FirstBank partners ELOY Foundation to promote sustainability of female owned SMEs

  In furtherance of the need to empower female business owners across the...

Chemistry, most important thing to look for when choosing an agency- professionals

By Zion Rufus Based on the ongoing argument on the most important things to look...

Introduce traffic education into the school curriculum- Raji Fashola

By Abimbola Mohammed Mr. Babatunde Raji Fashola (SAN), Minister for Works and...

MARKETING EDGE on TV hosts Uwubanmwen this Wednesday

By Oghale Mafuru Leading brand-centric, advertising, and marketing television...

Cannes so Black

…The Culture Book: Episode1 This year, One Block Village and other Black owned...

Why CMOS, senior level marketers need to leverage programmatic advertising

By Zion Rufus As consumer expectations on how brands meet their needs continue...