Marketing

Brand purpose should encapsulate viewpoints – Chima

By Zion Rufus Taglines are essential to brand building as they contribute to...

NB declares N19.08b profit for H1, 2022

By Ibidunni Banjoko The Board of Directors of the foremost brewing company, Nigerian...

Nigerian Breweries records positive half-year financial results

By Felicia Nwosu Nigeria’s largest brewer, Nigerian Breweries PLC., has released...

FirstBank branch, head office not sealed

Our attention has been drawn to the news reports online with the conflicting claims...

Prime Video increases investment for customers in Nigeria

Prime Video has announced its commitment to invest in Nigeria with its first Local...

Babaeko lauds Preetesh for award inclusivity

By Oghale Mafuru Following the visit of the Chief Executive Officer of the Loeries...

Throwback Thursday: Prices of food stuffs before and now

By Abimbola Mohammed Food is an essential commodity that everyone needs to survive....

Experts express divergent views over in-house agency

By Felicia Nwosu The existence of in-house agency by brands is not new in...

19 milestones that define Globacom at 19

Here are 19 milestones that have defined Globacom’s disruptive entrance, meteoric...

Interswitch commences internship training

Interswitch, the broad network and robust payments platform have been instrumental...