Marketing

Advertisers will need to adapt in 2023- Eskimi CEO

By Zion Rufus  Against the backdrop of currently prevalent situations and events...

Marketing as tool for Sustainable Economic Development

By Olu Akanmu, President and Co-CEO, OPay-Nigeria Keynote Speech at the Advertisers...

Getting more creative in solving clients’ problems

The term “creative” used to refer to a special class within the ad world: teams...

Puma reschedules launch of Davido collection

By Zion Rufus Manufacturer of athletic and casual footwear Puma Nigeria has announced...

Akanmu tasks marketers, organisations on innovation

The President & Co-CEO, OPAY, Olu Akanmu has tasked organisations as well as...

IMC professionals should leverage AI to optimize measurement – Oke

By Felicia Nwosu Bunmi Oke, the Chief Executive Officer and Lead Consultant, Ladybird...

Zenith Bank Fair: The future of tech is AGI – King

By Abimbola Mohammed Brett King, founder Moven and author of Bank 4.0, at the Zenith...

ARCON to halt unapproved political communications

By Oghale Mafuru Coming on the heels of the flagrant disregard of the Advertising...

OAAN holds conference, exhibition, awards tomorrow

By Felicia Nwosu The Out-of-Home Advertising Association of Nigeria (OAAN) has...

ADVAN African Awards rewards ingenuity, excellence

By Felicia Nwosu The Advertisers Association of Nigeria (ADVAN) has held its 2022...