Marketing

Global sports sponsorship market to hit USD 189.54bln by 2030 – Report

By Ibidunni Banjoko Research and Markets, the world’s largest market research...

Why I quit corporate world for entertainment – Ludare 1

Ibidunni Banjoko Oludare Olateju, a.k.a Sabada King, a rising Juju music star...

MARKETING EDGE ON TV hosts Adeyinka today

By Oghale Mafuru Foremost advertising, marketing and brand centric television...

Vodacom, MTN battle for African Fibre Market, as Demand for faster data spikes

Mobile network operators invest heavily in fibre infrastructure to meet growing demand...

Netflix to cut spending by $300M

By Felicia Nwosu Netflix has revealed that it will be reducing its cost of spending...

Industry professionals laud MackHack 2.0

By Abimbola Mohammed Industry professionals, innovators, entrepreneurs, tech enthusiasts,...

MARKETING EDGE initiates special publication on Nigeria’s Outstanding Professionals

By Felicia Nwosu. MARKETING EDGE, Nigeria’s leading, brand-centric, authoritative...

AISOP’s slow implementation is due to lack of support – Oluwasona

By Felicia Nwosu Following the observation made by some industry practitioners...

ARCON unveils new vetting rates for all media platforms

By Oghale Mafuru In line with its regulatory mandate, the Advertising Regulatory...

ADVAN at daggers drawn with ARCON over advertising law

By Oghale Mafuru In reaction to the new advertising law recently promulgated to...