Marketing

Seaman’s Schnapps inspires a journey of blessings with new campaign

photo caption: L-R Head of strategy,7even interactive Ltd, Obasi Samuel, Marketing...

Domino’s Pizza delivers joy across Nigeria with SMALLIE Pizza

SMALLIE Pizza is BACK! All day, every day in all Domino’s branches for as low as...

Publicis Groupe wins Pfizer global business

By Adekemi Familusi An American multinational pharmaceutical and biotechnology...

Focus on long-term growth, Mathias urges brands

By Felicia Nwosu Okpe Mathias, Managing Partner/Creative Director, Badger Creative...

Nestle Nigeria appoints Oyebode new chairman as Ifezulike retires

By Abimbola Mohammed Nestle Nigeria Plc has appointed Gbenga Oyebode as the new...

Coopetition: Winning strategy between alcoholic, non-alcoholic brands

By Felicia Nwosu It has been advocated by marketing experts that coopetition,...

Oyeyemi tasks marketers on disruptive thinking

By Oghale Mafuru Against the backdrop of the rapid acceleration of technological...

Visa appoints Abdalla as CMO for CEMEA regions

By Oghale Mafuru  Visa, a leading digital payment platform, has appointed Tarek...

Hyundai strengthens partnership with Sony to showcase new models

By Felicia Nwosu Hyundai Motor Company and Sony Pictures Entertainment said they...

Phillips Consulting provides insights to boost employee retention rates, inclusivity

Phillips Consulting Limited (pcl.) in its new report titled ‘Talent Management,...